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Betriebswirtschaftliches Forschungszentrum für Fragen der mittelständischen Wirtschaft e. V. (BF/M) The Betriebswirtschaftliches Forschungszentrum für Fragen der mittelständischen Wirtschaft e. V. (BF/M) at the University of Bayreuth is a non-profit association founded in 1979 with the goal of interlinking science and industry by transferring business research results into companies and conducting empirical research. The main focus is clearly on small and medium-sized enterprises (SMEs).
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Fraunhofer-Institut für Angewandte Informationstechnik FIT Projektgruppe Wirtschaftsinformatik The Research Center Finance & Information Management (FIM) and the Project Group Business & Information Systems Engineering of the Fraunhofer Institute for Applied Information Technology (FIT) have established themselves at the Universities of Augsburg and Bayreuth as renowned research centers at the interface of financial and information management. In innovative projects, they have been supporting numerous companies from financial service and IT sectors as well as industrial companies for years. The proven expertise in the interface area of finance- and information management as well as the ability to combine method know-how at the highest scientific level with a customer-, target- and solution-oriented working method represents the unique selling point of the Research Center Finance & Information Management FIM and the Fraunhofer project group. The success is based on the close cooperation with renowned chairs in the fields of banking / finance, financial mathematics and business informatics as well as the synergetic interaction of research, teaching and practical projects.
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Science Campus E-Commerce The science campus E-Commerce is a joint project of the Upper Franconian economy and science and is located in the premises of a former shoe factory: 7,000 square meters of usable space, which has been renovated and made usable by “Baur-Versand” for several million Euros for this purpose. Experts from trade and academics from the participating universities and the Fraunhofer Institute for Applied Information Technology (FIT) will jointly tackle problems and develop solutions. The aim is to remain internationally competitive by means of innovative ideas and mutual exchange with the mail order business, which is traditionally strong in Germany and especially Bavaria.
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BAUR-Group The BAUR-Group is an economically sound group of enterprises with a focus on online business and trade-related services. Core business of the BAUR Group is BAUR with its online shop www.baur.de. The business area “Online Trade” is completed by “I’m walking”, an online shop for shoes and clothes. Additionally, the Austrian subsidiary “UNITO” is responsible for brands like “Universal”, “Otto Österreich”, “Quelle” (Germany, Austria and Switzerland) as well as “Ackermann” and “Alpenwelt”. The business area “Services” contains “BFS”, specialized in the online and mail order value chain, logistics provider “2. HTS”, the online marketing specialist “octobo” and the e-commerce service provider “empiriecom”. BAUR is an important member of the Otto Group.
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CELONIS Celonis was founded in Munich in 2011 and is one of the world’s leading providers of Process Mining Software, as well as one of the fastest growing technology ventures in Germany. Celonis received a 50-million-dollar investment in their Series B. The well-known US investors “Accel” und “83North” value the start-up from Munich at one billion dollars. This puts Celonis into the club of so-called unicorns: Companies with an estimated value of at least 1 billion dollars.
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